Jessica is a creative content intern writer for creative digital agency Appnova, based in London. She writes a variety of content based on current trends within the digital world, providing insight into a range of topics from eCommerce to marketing and design.
With new cashless payments becoming readily available, we are quickly becoming a cashless society, and the retail environment is continuously changing to accommodate new shopping habits and self-checkout trends. There are many payment options currently used, from credit and debit cards, to E-wallets that can connect to smartphones and watches. Alongside this, companies are developing ...
The environmental concerns we’re facing today require new ways of thinking and acting in our consumer and business lifestyles. Organisations and climate experts are urging us to make drastic changes, and many are listening and changing their shopping habits...
With competitors and marketing campaigns on every corner, the world of eCommerce is a huge. In fact, eCommerce sales this year alone are expected to account for 13.7% of retail sales worldwide, and are set to rise to 17.5% by 2021. With ever-changing ways users find products, it’s important to keep up-to-date to compete for ...
When it comes to rebranding, it’s important to get it right. You are essentially changing the business image and the face of your company that your user’s associate with you. Businesses need to rebrand eventually, whether they create a new name, logo or changing the design; it is a good way to reestablish yourself from ...
