There is only one place to begin, and this is by taking a look at the sanitaryware market size to get a better understanding of what you are coming up against. In 2020, the global luxury sanitary market reached over $2,418 million. Cumulative growth opportunity is estimated to be $25 billion between now and 2027. If you are in the bathroom industry...
Chatbots are a broad category that includes everything from the Amazon Alexa smart speaker to automated text chats on corporate customer service pages. The most powerful chatter - and the ones that can impact customer experience and business results - are agents. Artificial intelligence has become an integral part of employee engagement strategies and is changing dramatically as companies provide support to their customers...
One of the key elements of a successful luxury brand strategy is to create demand through exclusivity. Exclusive items can be obtained in different ways, such as creating limited edition products, making certain products available only in certain stores, or creating a waiting list for new releases. The luxury consumer expects to be noticed, not treated as...
The Sneakers segment in the UK is projected to grow by 7.47% (2022-2027) resulting in a market volume of US$5.25bn in 2027. With that being said, below, we will answer the following question; how do I market my sneakers? If you are wondering how to promote shoes online and make more sales, we have got you covered with seven killer strategies below...
Digital transformation is the integration of digital technologies into all aspects of business, fundamentally changing the way you operate and deliver value to customers. It is also a cultural change that forces organisations to challenge the status quo, experiment and be comfortable with failure. Since digital transformation will be different for every business, it can be difficult to find a definition that applies to everyone...
Millennials, generally defined as people born between the years 1981 and 1996, should be considered the first truly digital generation and are the demographic that every brand wants to win over. But the first trick in gaining their loyalty involves getting their attention and, much more importantly, maintaining it. This is not an easy task ...
Consumers are increasingly comfortable shopping for jewellery online and are making many more major purchases online since the pandemic than five years ago. Online jewellery sales are expected to grow at an average of 3.9% per year from 2012 to 2021, with the market expected to reach £21.4 billion by 2022. So, what trends do we expect to see in the jewellery market in 2022 and beyond...
Streetwear is one of the most eye-catching fashion trends of recent years. It's about making, promoting, and selling casual wear in a new way that surpasses traditional retail channels. Streetwear is a fast-growing industry worth an estimated $309 billion that has exploded in popularity since 2017, with a 157% increase in searches for both proprietary and non-branded streetwear terms...
No matter whether you sell hair accessories or the latest gadgets, you will want to make sure the buyer’s experience is as pleasant, convenient, and efficient as possible. One of the ways that this can be achieved is by implementing a one-click checkout option...
Have you ever added a product to your online shopping cart and had a few similar suggestions pop up? Or perhaps you went to the store for a new pair of jeans, only to have the salesperson suggest a nice pair of shoes to go with it and before you know it you’ve got a new wardrobe? That’s suggestive selling....
