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How Customer Experience Became Adobe’s Favourite Buzzword

How Customer Experience Became Adobe’s Favourite Buzzword

Adobe’s Digital Intelligence Briefing is a comprehensive report which analyses the state of digital proliferation and how it will impact both the retailer and consumer. You can read it for free, right here. Otherwise, here’s the skinny… Customer Experience is the New Black. Customer Experience (CX) is how customers interact with your organisation. Although it’s ...

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Fitness tracker market – Can it become mainstream?

Fitness tracker market – Can it become mainstream?

The recent forecast says that the wearable market will reach 7.1 million units just in Western Europe. The numbers appear less significant compared to the sales of smartphones. Yet, the statistics indicate the growing trend ahead as more and more people are showing interests in spending on wearables (via The Verge). Despite the average price increase, the sales are skyrocketing and demand is obviously swelling.

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