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Embedding CSR in digital marketing strategy: why brands are not getting it.

Embedding CSR in digital marketing strategy: why brands are not getting it.

To what extent does a corporation owe their success to society? Are they obliged to give back to the community at all? Corporate Social Responsibility is no longer just about big companies doing philanthropic activities. Today more and more consumers are thinking beyond price and quality. People started caring about how a pair of jeans is made abroad, and how the food is produced.

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Digital Marketing Review / Best of the Week

Digital Marketing Review / Best of the Week

Digital Marketing Review The Big Group has created the most amazing Oscar-related infographic EVER UX and why ‘Users Don’t Care About Exploring Your Product’ Fashion: the big Levi’s comeback Infographic: ‘Increase Retweets and Improve Engagement on Twitter With These 12 Tips’ ‘Despite skepticism, Twitter delivers for brands’ Like rocket engines sounds? Check NASA’s account on ...

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