Have you ever popped online to do a "quick" shop and wondered how you’ve ended up with a cart brimming with products? That's the subtle but undeniable power of AI nudging your choices. Not so long ago, online shopping was simply an alternative option. Today, it’s so much more than that. With the world becoming more...
Artificial Intelligence (AI) represents the technological frontier where machines imitate human-like intelligence, evolving from mere tools to adaptive systems. As AI interacts with information, scrutinises data, and uses these insights to influence decision-making, it appears to be a significant game-changer in many sectors.
The eCommerce evolution began in 1991 when the Internet was made available for commercial use. By 2000, security protocols like DSL and HTTP were introduced, helping to ensure secure electronic transactions. Since then, there have been many innovations and trends that have progressed the eCommerce sector further...
The eCommerce sector is thriving at the moment. If you have an e-store, you are probably already brainstorming different ways you can take your business to the next level. With that being said, continue reading to discover how to scale your eCommerce business in 2023...
Digital transformation of e-commerce is the process of using digital technology to create new business processes or improve existing business processes to meet the changes in business and market and the customer experience of a higher level. The e-commerce industry is changing rapidly, with new stores and new business ideas emerging every day...
The Sneakers segment in the UK is projected to grow by 7.47% (2022-2027) resulting in a market volume of US$5.25bn in 2027. With that being said, below, we will answer the following question; how do I market my sneakers? If you are wondering how to promote shoes online and make more sales, we have got you covered with seven killer strategies below...
#ICYMI, e-commerce has been booming in recent times. So much so that the sales generated in 2022 amounted to over $5 trillion. With 5.16 billion of the world’s population online, it’s easy to imagine how this monumental figure is so easily attainable. Given that the industry is still growing and developing, it leaves a lot of opportunities for brands to leverage the potential that exists...
Any store owner will tell you, that the pressure is on when it comes to deciding what products to stock as well as the various quantities. The reason for this is pretty simple, after all, if it doesn't sell it becomes dead stock. As the name implies, the stock has no real-life left to give, it's stuck...
During the pandemic, local delivery services found themselves in a very fortunate position. Suddenly, people unable to leave their homes were able to have groceries delivered – amongst other things. This also meant that businesses were able to remain operational during this time, which as you can imagine, made a big difference...
Every social media platform can benefit from some form of marketing strategy, including Whatsapp. Whatsapp marketing is a type of messenger marketing that promotes a brand through this channel. It’s little bit like SMS due to this messenger service being used for every day use by many people across the world...
