Startups on Instagram - There is no better way than social media to effectively share business stories and innovative ideas with the millennial generation for young entrepreneurs. There is no denying that photo-sharing is also an effective form of word of mouth marketing - e.g., the power of organic conversation on Instagram.
As Instagram is moving to ‘algorithmically sorted feeds’ that rank posts against one another, will the death of Instagram's organic reach eventually encourage more brands to shift their priorities to Snapchat?
A few weeks ago, Ogilvy & Mather broke the tragic news: ‘Organic reach of the content brands publish in Facebook is destined to hit zero. It’s only a matter of time. In 2012, Facebook famously restricted organic reach of content published from brand pages to about 16 percent. In December 2013, another round of changes ...
