Adobe’s Digital Intelligence Briefing is a comprehensive report which analyses the state of digital proliferation and how it will impact both the retailer and consumer. You can read it for free, right here. Otherwise, here’s the skinny… Customer Experience is the New Black. Customer Experience (CX) is how customers interact with your organisation. Although it’s ...
It's been four years since Marissa Mayer took the reins as the CEO of Yahoo Inc. Despite the earlier expectations, changes have been taking place rather slowly, if not at all. The company's underlying business challenges turned out to be way more gigantic. So is Yahoo doomed?
SEO guide for blogs: quite a number of people misunderstand that SEO is something that can be set up or fixed in a very short-term by simply hiring an SEO agency. What many people don’t see is that it is rather a long-term investment - you plant the seeds and nurture it.
Up until now brands had to create content, then push it with Facebook Ads, this way being sure their posts had the right visibility. Moreover, there was an irrefutable and unchallengeable Gospel: the more fans you have, the higher you are on people’s feeds.
Easy ways to turn your SEO traffic into customers Trying to keep up with the ever-changing Google’s algorithm can be daunting. It is extremely hard to master the art of SEO to get your name on the top of Google’s search results. Let’s assume that you are using PPC ads to appear on the first ...
How to master SEO? – Ask Bruce Lee. What can Bruce Lee teach you about SEO? Surely he can’t teach you technical stuff. Everybody knows that Bruce was the master of Kung-Fu. But he wasn’t an ‘‘all-muscle-no-brain’’ type of guy. He was also a dancer, a poet and a great philosopher. The impact of his ...