Did you know that 19 percent of small companies struggle to increase their engagement and grow more followers on social media? A creative social media post is any type of post a brand shares on their social media platforms to reach their target audience. These posts need to have the right mixture of tone, style, message to craft successful posts that have the ability to go viral...
Social media for luxury brands is one way where luxury digital marketers can reach and interact with their loyal followers. Luxury brands can promote their products and advertise new offerings to a large audience through social media. Through social media, top suppliers can connect with customers on an emotional level, differentiate their brands and build customer trust...
TikTok analytics can help you to achieve more success on the platform because you can understand how TikTok is being used by your followers. You can measure weekly and monthly growth, view insightful data about who watches your videos, discover total video playtime, and much more. You can then use this to make intelligent decisions that drive your brand’s TikTok efforts forward...
TikTok offers many opportunities for luxury brands, including collaborations with influencers, paid campaigns, and content creation that has taken root from behind-the-scenes videos to LIVE events. Burberry, Louis Vuitton, and Fenty Beauty, among others, are all paving the way for luxury brand TikTok...
Whilst many of us thought that Tiktok would only remain popular during the duration of the pandemic, it’s proven otherwise. The popular social media platform rose to power during COVID-19 when many of the world’s workforce were working from home or on furlough...
The world of augmented reality (AR) is growing at a rapid pace – both Facebook and Snapchat have already started creating AR experiences for their own apps. It should come as no surprise that TikTok, a platform where users share short video clips, is currently looking into doing the same...
Social selling is the term given to selling online through social media. It’s a far more streamlined approach and, thanks to recent innovations such as chatbot checkouts or autofill for payment and delivery details, it now means that purchases rarely take more than just a handful of clicks ...
It is no secret that with over 2.5 billion users each month and over 500 million active daily users, Instagram is quickly becoming the future of eCommerce. With many of its users visiting the app multiple times a day, many businesses are taking advantage of that high conversion rate to promote and sell their products. In ...
Social commerce keeps growing and helps brands drive conversion through their feed. Shopping on Instagram is not something new anymore. With more than 800,000 shoppers using Instagram every month, some brands have reported 1,416% growth in traffic and 20% growth in revenue. Instagram In-App Shopping gives businesses an immerse storefront for people to explore brand’s ...
Nowadays, social media networks, Instagram in particular, have become an essential tool for fashion brands to show off their products and connect with a target audience. In fact, fashion industry represents 70% of total activity on Instagram, according to Klear. There is 25 million businesses on Instagram, including fashion brands, of which 96% have their ...
