As Twitter celebrates its 10th anniversary, we think it’s worth taking a look back at how hashtags have influenced our lives. And one aspect of it is the rise of hashtag activism. Firstly coined by media outlets, it ‘refers to the use of Twitter’s hashtag for in internet activism’. Today, discussions and debates are taking place more frequently online.
Why is hashtag hijacking a marketing gamble? There are some good reasons why hashtag hijacking can be considered as a bad marketing move. It’s not only unfortunate for those whose hashtags being hijacked but also harmful to those who want to use hashtag hijacking as a way to boost their online visibility. Having said that, many ...
How to LOSE Twitter followers in 15 ways ‘‘Don’t believe everything the Internet says.’’ – the monkey. Today, our decisions are increasingly shaped by reviews and comments on social media. How many times did you change your mind about a restaurant or hotel just because of a bad review by a random guy? Can you really ...
Who said the Oscars is stuffy, pretentious and reserved? Probably it was the most celebrated week for Twitter users. A selfie posted by Ellen DeGeneres during Oscars resulted in more than 2 million retweets by the end of the ceremony, rewriting the record set by President Obama back in 2012. Jennifer Lawrence, Meryl Streep, Kevin Spacey, ...
The Weekly Infographic: Recent Tech Company Acquisitions Facebook’s purchase of WhatsApp at $19 billion seemed to be ridiculous and somehow unrealistic. But Mark Zuckerberg and his team are very much convinced of the potential growth in WhatsApp users (although 500,000 users who felt their privacy at risk have migrated to a non-profit startup, Telegram). Facebook’s acquisition ...
‘What do Nokia and Denny’s have in common? Apple envy’, says an article on The Verge. As usual, when Apple launches a new product, the hype level goes through the roof, and, after what we can call the “Oreo Effect”, brands started to react quickly on social media channels, trying to ride the wave and win ...
‘Old Hare Krishna got nothing on you Just keep you crazy with nothing to do Keep you occupied with pie in the sky There ain’t no guru who can see through your eyes I, I found out! I, I found out!’ John Lennon, “I Found Out” 1. Twitter Gurus, social media Shamanism, and Nigerian scammers Yes, ...
