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#HashtagActivism: How powerful (if not useless at all)?

#HashtagActivism: How powerful (if not useless at all)?

As Twitter celebrates its 10th anniversary, we think it’s worth taking a look back at how hashtags have influenced our lives. And one aspect of it is the rise of hashtag activism. Firstly coined by media outlets, it ‘refers to the use of Twitter’s hashtag for in internet activism’. Today, discussions and debates are taking place more frequently online.

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Beauty Brands Online Campaigns: Are they changing the way we define beauty?

Beauty Brands Online Campaigns: Are they changing the way we define beauty?

Dove’s Real Beauty campaign Ten years have passed since Dove’s first ‘Real Beauty’ campaign. You probably know but it was Dove’s global marketing campaign that celebrated women’s natural beauty of ‘ordinary’ women, using ‘real’ women.It was simple, powerful and sensational says takepart. But above all, it was a success. Beauty brands online campaigns like Dove ...

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Looking for a powerful spokesperson? Meet Mr. Tomatoman.

Looking for a powerful spokesperson? Meet Mr. Tomatoman.

‘’Mr. Tomato Man was a hard-working farmer. He adored his plants more than anything else in the world. He worked from the break of dawn until the last light of dusk, taking meticulous care of all of his plants, but especially his tomatoes…’’ (From Petomato website). I know I know, I’ve just talked about Japanese ...

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#IkeaMonkey / The wittiest, cosmically saddest, deepest and spiritually scariest meme EVER?

#IkeaMonkey / The wittiest, cosmically saddest, deepest and spiritually scariest meme EVER?

Monday 10 December 2012. The Guardian reports: ‘Shoppers at Toronto’s Ikea store are surprised to see a monkey dressed in a smart sheepskin coat. The tiny, confused and seemingly lost pet monkey is believed to have escaped from a car in the Ikea car park and entered the store.’ The name’s Darwin. And he’s tiny, confused ...

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