What Would F. Scott Fitzgerald Post on Tumblr? The Lost Generation, #menswear, Booze and Other Elements of Style.

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So, Baz Luhrmann’s adaptation of F. Scott Fitzgerald’s ‘The Great Gatsby’ is here, and suddenly everybody is talking about style, menswear, swag and the good ol’ days in which men used to dress impeccably, drink copiously, and use polished words. The opposite of Jay-Z, basically.

And, considering the huge popularity of #menswear on social media – especially on Tumblr – it’s probably the right time to pay a tribute to a bunch of great artists.

The other day I read this, somewhere, I don’t remember where: ‘Always a natty dresser, Fitzgerald had his Army uniform tailored by Brooks Brothers. He dressed many of his characters in attire by the same clothier.’

And, as you can see from the following pictures, Mr. Fitzgerald was indeed a stylish man.





The writer was a key member of what has been called “The Lost Generation” by Gertrude Stein. A generation of stylish, decadent, hedonistic, inconsolable and dark-souled artists, such as Ernest Hemingway, T. S. Eliot, John Dos Passos, Waldo Peirce, Isadora Duncan, Abraham Walkowitz, Alan Seeger, and Erich Maria Remarque.

Ernest Hemingway


Abraham Walkowitz

Abraham Walkowitz

Erich Maria Remarque


John Dos Passos


T. S. Eliot

TS Eliot

They were also into booze, as you can see from this selection of quotes.

‘First you take a drink, then the drink takes a drink, then the drink takes you.’

‘I’ve been drunk for about a week now, and I thought it might sober me up to sit in a library.’

F. Scott Fitzgerald

‘Always do sober what you said you’d do drunk. That will teach you to keep your mouth shut.’

‘I drink to make other people more interesting.’

Ernest Hemingway

‘If I were sufficiently romantic I suppose I’d have killed myself long ago just to make people talk about me. I haven’t even got the conviction to make a successful drunkard.’

John Dos Passos

What do you think?

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