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Category: Social Media

Tips and Tricks to Mastering Instagram Explore to Amplify Your Reach

Tips and Tricks to Mastering Instagram Explore to Amplify Your Reach

31/07/2023 0 Comments By Ghia Marnewick Reading Time: 4 Minutes

Instagram, since its birth in 2010, has evolved from a simple photo-sharing app. It’s now a comprehensive platform for businesses, influencers, and everyday users to express, engage, and connect. Instagram, since its birth in 2010, has evolved from a simple photo-sharing app. It’s now a comprehensive platform for businesses...

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Social Commerce for Luxury Brands-Appnova

Social Commerce for Luxury Brands: Strategies, Trends and Future

19/06/2023 0 Comments By Ghia Marnewick Reading Time: 4 Minutes

We spend a huge amount of time on social media today. In fact, research shows we spend roughly 2 hours and 31 minutes every single day on social media platforms. Savvy businesses are taking advantage of this with social commerce, which combines social media and e-commerce in a brilliant fashion...

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How Livestream Shopping Impact Retail trends in 2023

How Livestream Shopping Impact Retail Trends in 2023

30/03/2023 0 Comments By Ghia Marnewick Reading Time: 4 Minutes

Livestreaming has taken off in recent years. This refers to recording and broadcasting media simultaneously in real-time over the Internet. Livestream shopping, or live shopping, is a marketing strategy whereby a host promotes products through a live video. The host can be someone who works for the business, a celebrity, or an influencer. Livestream shopping involves delivering video and audio content to your audience simultaneously while it’s being recorded...

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11 Creative Social Media Post Ideas and Examples for Business

11 Creative Social Media Post Ideas and Examples for Business

07/03/2023 0 Comments By Ghia Marnewick Reading Time: 4 Minutes

Did you know that 19 percent of small companies struggle to increase their engagement and grow more followers on social media? A creative social media post is any type of post a brand shares on their social media platforms to reach their target audience. These posts need to have the right mixture of tone, style, message to craft successful posts that have the ability to go viral...

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Luxury Brand Social Media Strategy Effective Guide and 5 Mistakes That Should be Avoided

Luxury Brand Social Media Strategy: Effective Guide and 5 Mistakes That Should be Avoided

05/12/2022 0 Comments By Ghia Marnewick Reading Time: 7 Minutes

Social media for luxury brands is one way where luxury digital marketers can reach and interact with their loyal followers. Luxury brands can promote their products and advertise new offerings to a large audience through social media. Through social media, top suppliers can connect with customers on an emotional level, differentiate their brands and build customer trust...

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Tiktok Analytics Guide: How To Optimize Your Brand's Success

TikTok Analytics Guide: How To Optimise Your Brand's Success

05/09/2022 0 Comments By Ghia Marnewick Reading Time: 3 Minutes

TikTok analytics can help you to achieve more success on the platform because you can understand how TikTok is being used by your followers. You can measure weekly and monthly growth, view insightful data about who watches your videos, discover total video playtime, and much more. You can then use this to make intelligent decisions that drive your brand’s TikTok efforts forward...

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Your Complete Guide to Dominate TikTok as a Luxury Brand

Your Complete Guide to Dominate TikTok as a Luxury Brand

16/08/2022 0 Comments By Ghia Marnewick Reading Time: 3 Minutes

TikTok offers many opportunities for luxury brands, including collaborations with influencers, paid campaigns, and content creation that has taken root from behind-the-scenes videos to LIVE events. Burberry, Louis Vuitton, and Fenty Beauty, among others, are all paving the way for luxury brand TikTok...

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Instagram's New Full-screen Home Feed

Instagram's New Full-screen Home Feed Update: What Marketers Need to Know

08/07/2022 0 Comments By Ghia Marnewick Reading Time: 4 Minutes

It seems that Instagram has made its decision. It is going to change…or update! The ranking algorithm is changing and now, so does the viewing! Adam Mosseri, Head of the Social Networking Service, talked briefly about this recent Update on a video uploaded on his IG account...

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7 Prime Whatsapp Marketing Strategies For Ecommerce Brands

7 Prime Whatsapp Marketing Strategies For Ecommerce Brands

04/03/2022 0 Comments By Ghia Marnewick Reading Time: 3 Minutes

Every social media platform can benefit from some form of marketing strategy, including Whatsapp. Whatsapp marketing is a type of messenger marketing that promotes a brand through this channel. It’s little bit like SMS due to this messenger service being used for every day use by many people across the world...

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11 Pragmatic TikTok Trends For Retailers To Gain More Traction In 2022

11 Pragmatic TikTok Trends For Retailers To Gain More Traction In 2023

24/02/2022 0 Comments By Ghia Marnewick Reading Time: 5 Minutes

Whilst many of us thought that Tiktok would only remain popular during the duration of the pandemic, it’s proven otherwise. The popular social media platform rose to power during COVID-19 when many of the world’s workforce were working from home or on furlough...

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