Social media has become an incredible marketing tool. It allows you to build brand awareness, influence prospects, and drive returns at every opportunity. It is now a crucial place to build relationships with new customers and develop them with existing ones. It is also a field that is constantly growing at a rapid rate. One ...
With new cashless payments becoming readily available, we are quickly becoming a cashless society, and the retail environment is continuously changing to accommodate new shopping habits and self-checkout trends. There are many payment options currently used, from credit and debit cards, to E-wallets that can connect to smartphones and watches. Alongside this, companies are developing ...
Since eCommerce emerged in the years before the turn of the century, it’s only grown in strength as business owners optimise sales and adapt to changing user behaviour. Omnichannel brand presence and easy access on-the-go means brands have to think more about user interaction rates on mobile as well as desktop. In fact, mobile commerce ...
With competitors and marketing campaigns on every corner, the world of eCommerce is a huge. In fact, eCommerce sales this year alone are expected to account for 13.7% of retail sales worldwide, and are set to rise to 17.5% by 2021. With ever-changing ways users find products, it’s important to keep up-to-date to compete for ...
When it comes to rebranding, it’s important to get it right. You are essentially changing the business image and the face of your company that your user’s associate with you. Businesses need to rebrand eventually, whether they create a new name, logo or changing the design; it is a good way to reestablish yourself from ...
In a highly competitive world of retail, brands are constantly looking for the ways of improving their marketing strategies in order to attract new customers and keep them coming back for more. Looking at the Retail Industry Trends and Predictions for 2019, a lot of strategies are based on leveraging some of the latest technologies ...
Data Analytics has enriched many industries and eCommerce is no exception. Looking at the eCommerce fashion industry analysis, the market keeps constantly shifting, as machine learning and other technologies significantly improve efficiency and retrieve information to transform data into valuable insights. No one struggles with collecting data, because data is everywhere. The trouble is, that ...
In June 2019, one of the top eCommerce players hosted their annual conference, inviting partners from all over the world to discuss what the future of eCommerce is likely to bring us. As a result of these conversations and input of Shopify experts, the company announced a number of new products that will revolutionise the ...
When it comes to improving warehouse efficiency, business owners are constantly on the lookout for ways to make their production and distribution both quicker, cheaper, and more efficient. Whether it is incorporating AI tools, automated technology, or improving the awareness of seasonality and effective return policies- there are so many strategies to improve your current ...
For those who may not already be aware, Shopify is a major eCommerce platform that houses both online stores and point of sale retailers. Founded in 2004, the company is now reliable to over 800,000 different businesses across the globe, including large brands such as Kylie Cosmetics. Receiving very positive Shopify POS reviews, users are ...
