The world of luxury ecommerce is an eclectic fusion of art and technological innovation. Navigating this space requires more than just understanding your audience; it's about captivating their senses and translating the allure of luxury items into the digital realm. You also have to factor in that competition is fierce at the moment...
Explore the intersection of technology and luxury in eCommerce retail. Discover how emerging tech trends are reshaping the future of upscale online shopping, from personalized experiences to augmented reality. Stay ahead with insights into the latest strategies driving the evolution of luxury retail.
With Italian luxury fashion brand Valentino recently requesting a court appeal to end it’s lease on their NYC Boutique on 5th Ave, it’s easy to imagine how the other high-end retail companies are faring amidst COVID-19. Consumer behaviour shifting away from materialistic purchases; the coronavirus impact on jewellery sales in particular has immensely decreased in sales with customers unable to find reasoning behind buying...
Welcome to June – Summer for us here in London. Or, at least, whatever it is that “Summer” means to Londoners. More often than not: a week of Pimms-infused, burn-inducing sunshine at the end of May, followed by three months of torrential rain. Luckily for our team, central offices just off of Oxford Street mean ...
Why do we pay so much for a cup of coffee? The actual cost of grinding coffee beans is pennies, and the labour time isn’t consuming. Yet Costa, Starbucks and Caffe Nero are crammed with customers happy to pay nearly three pounds for a brew. Why? Howard Shultz, CEO, described Starbucks as ‘the third place’ ...
Though much of shopping is still taking place in bricks and mortar stores, consumers are spending a substantial amount of time exploring and researching online. Luxury brand eCommerce websites continue to be important point of interaction for luxury shoppers.
Despite the popular saying 'diamonds are forever', they weren’t eternal in the first place. Diamonds, as we know today, has constantly been re-imagined by the industry’s relentless and savvy marketing efforts since the early 1900s.
One of the challenges facing hospitality web design is to have a seamless online booking tool to compete against OTAs who are inherently adept at the digital online experience.
Hamburger menus are commonly used as a navigation menu on both desktop and mobile interface. But when to use / avoid them in web design?
Angelo Flaccavento - a fine writer and fashion connoisseur with a sociological approach to the game - recently dropped an interesting article on fashion’s fascination with storytelling.