Artificial intelligence offers a new kind of customer experience that’s elevated and more immersive than ever before. When it comes to it’s impact, AI has had a significant one across many industries, including that of marketing in particular...
The world of augmented reality (AR) is growing at a rapid pace – both Facebook and Snapchat have already started creating AR experiences for their own apps. It should come as no surprise that TikTok, a platform where users share short video clips, is currently looking into doing the same...
Without a doubt, the pandemic has accelerated eCommerce, boosting online sales globally as a result of the closure of thousands of nonessential retail stores. As businesses continue to recover from the hardship of 2020, maintaining a business model for a socially distant world is still more crucial than ever, with consumers feeling more confident than ever to make online purchases...
Customer experience for the next normal will be centred around a touchless future. The trend toward touchless technology and a contactless customer experience has been coming for as long as anyone can remember. However, the impact of COVID-19 on the contactless customer experience is now accelerating at a rapid rate...
Market demand is a crucial part of any business strategy and basically describes the demand for any given product and who wants to purchase it. A number of different factors are involved in working this out but it is determined by how willing consumers are to spend a certain price on a particular good or service. As market demand increases, naturally, so does price due to the higher interest...
Throughout the past few years in the digital marketing industry, platforms are releasing new and upcoming technology that is completely changing the world of marketing forever. Artificial intelligence has sneaked up, and it is no secret that it has the power to ultimately transform the marketing strategy of your business. The use of AI tools, ...
Ecommerce businesses can take advantage of new technologies such as artificial intelligence and machine learning to find scalable solutions and improve their performance, leading to a long-term success. The impact of AI technologies on business is projected to increase productivity up to 40% and enable people to make more efficient use of their time. Apart ...
With the ability to “mimic” human intelligence, artificial intelligence (AI) is easily one of humanity’s greatest achievements to date, and will probably hold a spot as one of the greatest in our history in years to come. Despite the fact that we’re still technically in the early stages of AI, that is, computers still can’t ...
